Hare - Mascot of 2014 Winter Olympics (Russia 2012)

Stamp Hare - Mascot of 2014 Winter Olympics it reflects the thematic directions:

The modern Olympic Games or Olympics (French: Jeux olympiques) are leading international sporting events featuring summer and winter sports competitions in which thousands of athletes from around the world participate in a variety of competitions. The Olympic Games are considered the world's foremost sports competition with more than 200 nations participating. The Olympic Games are held every four years, with the Summer and Winter Games alternating by occurring every four years but two years apart.

Rabbits are small mammals in the family Leporidae (which also includes the hares), which is in the order Lagomorpha (which also includes pikas). The European rabbit, Oryctolagus cuniculus is the ancestor of the world's hundreds of breeds of domestic rabbit. Sylvilagus includes 13 wild rabbit species, among them the seven types of cottontail. The European rabbit, which has been introduced on every continent except Antarctica, is familiar throughout the world as a wild prey animal, a domesticated form of livestock and a pet. With its widespread effect on ecologies and cultures, in many areas of the world, the rabbit is a part of daily life – as food, clothing, a companion, and a source of artistic inspiration.

A mascot is any human, animal, or object thought to bring luck, or anything used to represent a group with a common public identity, such as a school, sports team, society, military unit, or brand name. Mascots are also used as fictional, representative spokespeople for consumer products.